Wednesday 8 January 2014

A chaos is in SEO WORLD after the recent updates by Google where they have penalized those website which didn't followed their guidelines and were engaged in manipulative Link Schemes


Some of the webmaster thinks that Link building is Dead whereas some are using the same old tactics of Link Building which were used before the Panda. Well, I would say that Link building is NOT dead and is more active then it was earlier. The difference same down in the process of link building , after each and every update Google checks some websites and links and removes them from SERPs , but this time they have launched a very well dimensional Algorithm which crack down several activities and gives worth and rankings to those website which caters to users requirements and is free from all type of link schemes.

Currently , I have also observed that some webmasters are using the same old process of posting blogs on free websites for the sake of generating link but gone are the days where search engines were only acting for the no. of back links generated. Presently, what more plays into role is the quality and in context the link is coming. The art of Link Building is now more unique and highly specialized.

Brief : Link Building is still one of the most important factor to get more visibility on Search Engines. Social Media and authorship may impact SERPs in future but not significantly in 2014

Safest Way to Build Links:
  • Focus on Links from the Editorial Sections 
  • Few and Quality links from Trust worthy sites
  • The links should come from the same topic related website
  • The keyword linked should be related to the topic on the page
  • The goal should be to increase the Traffic, leads and revenue
  • Should be active on Social Media for Human Intervene 
  • Make video- highlight the problems and solutions of the subject of the website
  • Try to get links from difficult sources like dMoz, New York Times. The links which are difficult to get are incredibly ideal
  • Check out the link Profiles of the competitors
  • Create High quality content for your website
Avoid the Following Link Building Ways:
Conclusion : The most important thing in SEO now is Human Intervene and Google gives the rankings and value according to it , so we should focus on USER FRIENDLY , CONTENT RICH and INFORMATIONAL Websites and build NATURAL LINKS.



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